Grow Your
Dream Brand

Sustainable Strategies
for Ecommerce Founders

You Envision The Destination.
We Map The Journey.

Brand Potion helps e-commerce founders conquer saturated markets with tailored growth strategies focussing on your brand’s biggest customer acquisition opportunity.

In-Depth Analysis

Tailored Strategy

Expert Guidance

STILL COMPETING ON PRICE?

Build a brand your customers can’t live without

In the rapidly changing world of e-commerce, founders are often tempted by the newest marketing tool or the next big thing to grow their brand.

Constantly shifting tactics or relying on trial and error is not just exhausting - it's expensive.

Real growth often comes down to focusing on that one impactful strategy, diving deep instead of spreading wide. A cohesive growth plan tailored to your brand's unique strengths hones in on what visibly drives your brand forward.

THE GOAL?

Consistently delivering unparalleled value.

Crafting a memorable brand experience that nurtures a growing community of first-time buyers into devoted advocates.

START HERE

BUILD YOUR BRAND STRATEGICALLY.
GROW YOUR REVENUE SUSTAINABLY.

COME AS YOU ARE

We work within your
existing resources.

BE IN THE KNOW

Gain confidence about all
your marketing efforts.

INTEGRATE EVERYTHING

Align every step to contribute
to achieving your vision.

ESSENTIAL INGREDIENTS

While crafting a lasting brand blends both science and art, when it comes to marketing, there are essential ingredients that all successful brands incorporate on their path to success.

Continuous Product-Market Fit

As the world evolves, so should brands. It's crucial to stay attuned to the changing needs of consumers to remain relevant. The most successful brands are those that keep their fingers on the pulse, continuously adapting their offerings to meet and exceed market expectations.

Distinct Brand Identity with Clear, Consistent, and Compelling Messaging

In the cacophony of the marketplace, a distinct voice resonates. A brand that consistently communicates its values, purpose, and promise in a clear and compelling manner carves a niche for itself. This distinct identity, built over time, becomes a beacon for loyal customers and curious newcomers alike.

Owning Your Customer Acquisition Channel

A brand's growth is intertwined with its ability to consistently attract and retain customers. Employing strategies that not only bring in users but can also expand with increasing demand is key. Whether through digital campaigns, word-of-mouth, or partnerships, scalability in customer acquisition is a hallmark of brands that stand the test of time.

Customer-Centricity Leading to an Emotional Connection

Beyond the utility of products or services lies the realm of emotional connections. By placing customers at the center of every decision and creating experiences tailored to their desires, brands can forge deep-seated emotional bonds. This transcends transactional relationships and fosters enduring brand loyalty.

Results

Enhancing Loyalty by 40%: Transforming Pet Brand's Post-Purchase Experience

Successfully increased the repeat purchase rate by 40% through strategic optimizations in the post-purchase experience of a pet brand.
Reclaiming Niche Leadership: Baby Brand's Triumphant Comeback

Guided a baby brand to regain its niche leader status, outshining competitors and securing a prominent position in the market.
130% Conversion Rate Boost: Elevating Beauty Brand Performance

Achieved a remarkable 130% increase in the conversion rate of a beauty brand's hero product.
Turning Red Ink to Black: Reviving Ecommerce Profitability

Strategically optimized resources and turned an ecommerce business profitable after uncovering inefficiencies in a comprehensive audit.
Doubling Sales: Reigniting Growth in Kitchen Accessories

Breathed new life into a stagnant kitchen accessories product, doubling its sales and reigniting growth.
Fixing the Leaky Funnel – Boosting Toy Category Revenue

Diagnosed and addressed customer confusion points within the sales funnel, resulting in a 28% boost in revenue.

WHO WE WORK WITH

E-commerce entrepreneurs with exceptional products, committed to establishing a lasting brand in competitive markets.

Beauty
Fitness
Home

Pet
Baby
Wellness

Testimonials

“We hired Brand Potion to audit our Amazon business and make recommendations to improve performance. She did an amazing job. She delivered a comprehensive analysis and made solid recommendations for improvement - all supported by data. Sarah is a smart marketer and puts her clients first. Once we've completed the upgrades on our Amazon account, we intend to hire her again to help us optimize our DTC efforts. I'm happy to talk to anyone about our experience working with Sarah!”
– CEO & Founder at MORE Surface Cafe
“Sarah truly is an Amazon expert! She performed both front and back-end audits on our listings and even though we are a company experienced in selling on Amazon, she was able to provide numerous helpful suggestions we've since implemented. As we do so much in-house having her fresh eyes for the audit even revealed low hanging fruit in the keyword arenas we could immediately plug into our processes! Sarah is easy to work with, friendly and still to the point. I 100% recommend working with Sarah :)”
– Founder and Managing Director of Niré Beauty | Luxe England